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Waldo Publishers

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Book & resources

How to Have a Beautiful Mind

Ebury Press


How to Have a Beautiful Mind by Edward de Bono 


“If you want to make your mind more beautiful you can,” so says, Edward de Bono. “It is not a matter of innate intelligence or great knowledge. It is how you can use your mind that matters.” 


Use the power of creative thinking to become more attractive with a makeover for your mind!

It doesn’t need a high IQ, or reams of knowledge, or a great personality. All it needs is creativity, imagination, and empathy – all techniques that anyone can learn. 


A beautiful mind means developing one that can be appreciated by others – as well as yourself – usually through conversation. 


Here Edward de Bono, world-famous for changing the way people think, shows you in clear, practical language 


  • how to genuinely seek to find points of agreement with the person to whom you are talking plus 
  • how to disagree, differ, respond, listen, be interesting, and 
  • how to develop many other conversational strategies -


by using the mind to think! 


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